How We Write and Review What's on This Site
Most addiction treatment websites do not tell you who wrote what you are reading or whether anyone qualified checked it. We would rather say.
This page covers who writes the content here, which licensed clinicians review it, what that review involves, and the claims we will not make regardless of how well they would work.
Who writes it
Content on this site is written by professional writers at Optifi.AI, the agency that manages our website, working from source material and interviews with Dunn Recovery staff.
Writers are not clinicians. That is the reason for the rest of this page.
Who reviews it
Two people, with different scopes. The split is not cosmetic — it reflects what each is licensed to speak to.
Matthew Beck, LMFT — Clinical Director, Dunn Recovery California license 110180, issued by the Board of Behavioral Sciences.
Reviews content about family involvement, communication, intervention, treatment experience, confidentiality and the behavioral side of substance use.
Sanaji Thankachen, MD California license A103818, issued by the Medical Board of California.
Reviews content about withdrawal, detoxification, medical risk and anything describing when someone needs emergency care.
Both licenses are public records. You can verify them through the Board of Behavioral Sciences and the Medical Board of California respectively.
Why the split matters. An LMFT is not qualified to sign off on a page describing withdrawal seizures, and it would be misleading to put one’s name on it. When we started naming reviewers we found pages that needed a physician rather than a therapist, and moved them. A site that uses one clinician’s name across every page is not telling you much.
What review actually means
A reviewer reads the page before it publishes and checks three things:
That the clinical content is accurate, and that nothing has been simplified to the point of being wrong.
That it sits inside their scope. If a page strays into territory the reviewer is not licensed to assess, it goes to the other reviewer or it does not publish.
That the page does not overstate what we provide. This is where most treatment content goes wrong, and it is the check that has changed the most pages here.
Review is not a formality and it is not a byline for decoration. Pages have been rewritten and sections removed because a reviewer said so.
What we will not publish
These are standing rules, and they hold even when breaking them would convert better.
No success rates or recovery statistics about Dunn Recovery. Nobody in this field measures outcomes the same way, follow-up periods differ, and almost nothing is independently audited. A percentage on a treatment website is a marketing claim wearing clinical clothes. We do not publish one and we will not quote you one on the phone.
No testimonials presented as outcomes. A quotation from someone who had a good experience is not evidence about what will happen to you.
No claims about services we are not licensed to provide. Our DHCS license covers detox and residential treatment. We do not provide outpatient care, intensive outpatient, sober living housing, or medication for opioid use disorder, and the site says so in each place it would otherwise be tempting to imply otherwise.
No manufactured urgency. No countdown language, no invented scarcity, no suggestion that a bed will disappear if you think about it overnight.
No statistics without a source you can check. Where this site gives a number, it links to where the number came from — usually a federal agency, a state regulator or a peer-reviewed journal.
How we source claims
Clinical and legal claims link to primary sources: federal agencies, published clinical guidance, state statutes and regulators. Not to other treatment centers’ blogs, which is where most of this sector’s misinformation circulates.
Where the evidence is genuinely unsettled, we say so rather than picking the version that suits us. There are pages on this site that tell you a question does not have a clean answer and that you should ask a lawyer or a doctor about your specific situation. That is not evasion. It is the accurate answer.
What this content is not
Nothing on this site is medical advice, legal advice, or a substitute for assessment by a clinician who knows the person involved. It is general information, written to help someone understand a situation well enough to ask better questions.
If someone is in immediate danger — a seizure, unconsciousness, breathing difficulty, or a medical emergency of any kind — call 911 rather than reading further.
When content changes
Pages carry the date they were last reviewed. We update them when the underlying facts change — a regulation takes effect, clinical guidance is revised, or something about Dunn Recovery changes.
Where a page states something time-sensitive, such as our insurance network status, it is dated on the page so you can see how current it is.
If you find something wrong
Tell us and we will fix it.
That includes factual errors, broken links, out-of-date information, and anything that reads as a claim we should not be making. Corrections to a treatment website matter more than corrections to most websites, because people make decisions on them.
Related
Our licensing and accreditation page covers the facility’s credentials — the DHCS license, the Joint Commission accreditation, and how to verify both.
